Skip to main content
88 °F


At Prince Resorts Hawaii, we understand that privacy on the Internet is important to you. As a user of our Web sites, you may have concerns about how data is collected and used as you view various pages. We are providing this Privacy Statement to help you understand how we collect and use information.


Refer to below for additional provisions applicable to the processing of Personal Information for European Economic Area (EEA) residents in accordance with General Data Protection Regulation (GDPR).


California Residents: Please view our California Consumer Privacy Act policy here.



Prince Resorts Hawaii collects data to (1) learn how we can best improve our on-line service to you and (2) provide a means of communication for visitors if they wish to learn more about our services.

Prince Resorts Hawaii collects data in two categories: General Web Activity and Personal Information. It is important for you to know that we do not collect personal information unless you voluntarily provide it to us through our Web-based forms or through e-mail.



Prince Resorts Hawaii periodically collects general information about how visitors use our Web sites. This information includes number of visits, length of visit sessions, most-used pages and peak-usage periods.



Personal information is collected by Prince Resorts Hawaii only when the visitor voluntarily provides it. Examples of personal information include name, address, phone and e-mail. This is done through either a Contact Us form or e-mail.

The information is:

  • Forwarded to appropriate staff member for follow-up which may include calling back visitors
  • Not distributed to any third-party for solicitation without visitors’ prior approval


If you have any questions regarding our Privacy Statement, please contact us or call 833-617-0323 (toll free).


For European Economic Area (EEA) Residences in Accordance with GDPR:

As a resident of a member nation of the European Economic Area (EEA), the below outlines certain additional information that Prince Resorts Hawaii is obligated to provide to you, as well as certain rights you have with respect to the processing of your Personal Information, pursuant to applicable local laws. The below will control to the extent it conflicts with any provision in the main body of this Policy above. By continuing to use our website and our services, you agree to the terms and conditions of this Privacy Policy.


The Controller for the purposes of GDPR is Prince Resorts Hawaii, Inc.

This section of our Privacy Policy describes:

  • Collection of Personal Information
  • How We Collect Your Personal Information
  • How We Use Your Personal Information and Our Legal Basis for Data Processing
  • Disclosure of Personal Information
  • International Data Transfer
  • Segmentation and Automated Decision Making
  • Non-Prince Resort Entities
  • Security
  • Retention
  • Use of Services by Minors
  • Your Data Protection Rights
  • Changes to This Policy


Collection of Personal Information

We may collect certain Personal Information that can be used to identify you, in accordance with the law, including, but not limited to your full name, postal address, e-mail address, telephone number, gender, language preference, date and place of birth, nationality, passport, visa, or other government-issued identification data, important dates (e.g. birthdays, anniversaries), employer details, travel itinerary, guest preferences and personalized data (e.g. interests, hobbies, food and beverage choices, services, and amenities) and any other information you choose to provide about yourself to assist us in meeting your various needs. We may collect Personal Information (e.g. full name, email address, phone number) when we conduct surveys to better understand the needs of our customers. We may also collect Personal Information (e.g. full name, email address, phone number) from entries made to sweepstakes or contests. We will also ask you to provide your credit card details so that we can charge you for any purchases that you make during your stay at the hotel. We will also collect your membership or loyalty program card number so that we can communicate with the hotel to ensure that you collect points for your stay at the hotel. If you submit any Personal Information about other people to us (e.g. if you make a reservation for another individual), you represent that you have the authority to do so and you permit us to use the information in accordance with this Privacy Policy.


How We Collect Your Personal Information

The Personal Information that we may collect include the following:

  • Provided Voluntarily By You

We may ask you to provide Personal Information in order to make a reservation, book, or purchase goods or services from our Website, subscribe to communications from our hotel, communicate to us or otherwise connect with us, or participate in a survey, contest, sweepstakes, or promotional offer. We may collect Personal Information when you visit our properties, attend promotional events, that we host or in which we participate in, or use on-property services and outlets, such as restaurants, concierge services, health clubs, and spas. We may collect Personal Information when you make a reservation over the phone, communicate with us by email, fax or contact customer service. These communications may be recorded for purposes of training and quality assurance.

  • Collected Automatically

We may collect certain information automatically from your browser or device. These information collected are data that generally do not reveal your specific identity or do not directly relate to an individual. Specifically, the information we collect automatically may include information like your IP address, geographic location and other technical information. We may collect information from cookies, which are pieces of information stored directly on the computer or mobile device that you are using. Cookies allows us to collect data such as pages visited, time spent on the website, browser type, and other traffic data. Collecting this information enables us to better understand the visitors who come to our website, where they come from, and what content on our website is of interest to them. We use this information for our internal analytics purposes and to improve the quality and relevance of our website to our visitors.

  • Received from Third Party Sources

We may collect Personal Information from independent companies (“Strategic Business Partners”) with whom we partner with to provide you with goods, services, or offers based upon your experiences at our properties or that we believe to be of interest to you, from companies such as on-property outlets, travel agencies and tour partners, travel booking platforms, rental car providers, but only in circumstances where these third parties have received your consent or otherwise is legally permitted to disclose your Personal Information to us. This information may include, but not limited to, your full name, address, email, and stay history, in which we use to honor your reservation. We may collect Personal Information from our Franchisors (specifically from the Marriott Group), in which we have a franchise agreement with.


How We Use Your Personal Information and Our Legal Basis for Data Processing

Your Personal Information may be used for the purpose of providing you with services at our hotels and resorts, servicing your requests, processing payment for goods and services provided, personalizing services in accordance to your personal preferences, improving or modifying our services, developing and informing you of additional services provided by Prince Resorts Hawaii, offer and manage your participation in our Prince Preferred and Plumeria Rewards program, allow you to participate in contests, sweepstakes, and other promotions and to administer these activities, or by any direct or indirect affiliate or our business partners that may be of interest, or answering questions you may have. If you do not provide the information that we request, or prohibit us from collecting such information, we may not be able to provide the requested services.

The particular legal basis for the processing of your Personal Information is based on the purpose for which such information was provided or collected. When you provide your Personal Information to us, we use the information for our legitimate business interests, including the following:

  • Online and On-Property Collection: When you make a reservation and stay at one of our hotel properties, we process your full name, address, contact information, stay information, payment information, and other information, on the basis of our contractual relationship with you, because we have a legitimate interest to do so and/or to comply with a legal obligation. Further, we process Personal Information with our on-property services (such as restaurants, spas, room keycards, concierge services, spas, other activities) in order to provide the services to you and for our business interests including service personalization, service improvements, and data analytics. We also use closed circuit television and other security measures on property that may capture or record images of guests and visitors in public areas for the protection of our staff, guests, and visitors.
  • Prince Preferred and Plumeria Rewards Participation: We process the Personal Information obtained in connection with your participation in the Prince Preferred and Plumeria Rewards program on the basis of our contractual relationship with you and in advancement of our business interests, including to personalize your use of our services at our hotel and resorts, to inform you of additional services provided by Prince Resorts Hawaii, as well as to inform you of exclusive privileges and rewards earned.
  • Surveys, Promotions, and Sweepstakes: Participation in surveys, promotions and sweepstakes are voluntary. We process the information obtained from these on the basis of your consent and in advancement of our business interests, including efforts made toward service improvements, data analytics, and marketing.
  • Direct Marketing: We use your Personal Information to send you marketing messages on the basis of your consent. You may withdraw your consent for direct marketing communications at any time by following the unsubscribe instructions in the marketing message or contacting us at [email protected].
  • Events: We process your Personal Information obtained in connection with your event on the basis of our contractual relationship with you and in advancement of our business interests, including efforts made toward service improvements, service personalization, data analytics, and marketing.
  • Business Purposes: We may also use Personal Information for business purposes such as for data analysis, audits, security and fraud monitoring and prevention, developing new goods and services, and operating and expanding our business activities. We use Personal Information in this way to manage our contractual relationship with you, because we have a legitimate interest to do so and/or to comply with a legal obligation.


Disclosure of Personal Information

Our goal is to provide you with the highest level of hospitality and Services, and to do so, we share Personal Information with the following:

  • We may disclose to our affiliates, franchisors (Marriott Group), and other third party service providers in order to offer or provide you with any special offers or services that may be of interest to you.
  • We may also aggregate statistics that we gather about our customers and provide these statistics to third parties. However, when we do, these statistics will not include Personal Information that identifies individuals.
  • We may also use, disclose and communicate your Personal Information if required to do so by law, including by an order of any court, to respond to requests from public and government authorities, to enforce our terms and conditions, to protect our operations, to allow us to limit the damages we sustain or pursue available remedies, and to protect the rights, privacy, safety or property of the Prince Resorts Hawaii, you or others.

All reasonable measures have also been taken so that the information you provide to us will not be used by our affiliates or third parties for purposes other than those indicated herein.


International Data Transfer

We may transfer the Personal Information we collect about you outside of your country where the data protection laws may differ than those from your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we transfer the Personal Information, to the United States and process it there. We use appropriate safeguards for the transfer of Personal Information among our affiliates.


Segmentation and Automated Decision Making

We may use the Personal Information to segment our consumers into groups, for marketing purposes, based on some type of shared characteristics such as geography. With your consent, we may use automated decision making, meaning without human interference, in processing your Personal Information for some services or products, such as offering you special offers based on your geographic location (e.g. Kama’aina, Domestic, and International).


Non-Prince Resorts Hawaii Entities

This Privacy Policy does not address, and we are not responsible for the privacy, data collection, disclosure or security policies, and other practices of entities outside of the Prince Resorts Hawaii Group. We have no control over any third party’s collection, use and disclosure of your Personal Information.



We seek to use reasonable organizational, technical and administrative measures to protect Personal Information that we collect and process about you. Unfortunately, while we strive to use commercially acceptable means to protect your Personal Information, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “How to Contact Us” section, below.



We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law. Our retention period reflects the applicable statute of limitations, our legal position, and any legal obligation to which we are subject to.


Use of Services by Minors

This website and our services is not directed to individuals under the age of sixteen (16), and we request that they not provide Personal Information through this website.


Your Data Protection Rights:

You have choices when it comes to how we use your data and we want to ensure you have the information to make the choices that are right for you.


In accordance with GDPR, you have the following rights:

  • Right to be informed: Individuals have the right to know about the collection and use of their Personal Information.
  • Right of access: Individuals have the right to access their Personal Information and verify the lawfulness of the data processing.
  • Right of rectification: Individuals have the right to have their Personal Information rectified if it’s inaccurate or incomplete.
  • Right to restrict processing: Individuals have the right to block or restrict processing of data, for example, where the accuracy of the data is being questioned.
  • Right to portability: Users may request a copy of Personal Information in a portable format that can be transferred to another entity (e.g., CSV file).
  • Right to erasure: Data subjects have the right to request for their data to be deleted.
  • Right to object: Individuals should be advised that they have the right to opt out of direct marketing.
  • Right not to be subject to automated decision-making including profiling: An individual has the right to not be subject to profiling, and profiling for marketing purposes will always require explicit consent.

If you would like to access, change, restrict, suppress, or delete Personal Information that you have previously provided to us, or if you would like to receive an electronic copy of your Personal Information for the purposes of transmitting it to another entity pursuant of your right to portability, you can contact us at [email protected]. In your request, please make clear what Personal Information you would like to have changed, and/or other limitations you would like to put on our use of your Personal Information. For your protection, we may need to verify your identity before fulfilling your request. We will try to comply with your request as soon as reasonably practicable.


Please note that we often need to retain certain data for recordkeeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion (e.g. making a reservation or purchase, you may not be able to change or delete the Personal Information provided until after the completion of such purchase or reservation). There may also be residual data that will remain within our databases and other records, which will not be removed. In addition, there may be certain data that we may not allow you to review for legal, security or other reasons.


Changes to This Policy

We reserve the right to change this Policy from time to time in our sole discretion. Any changes will become effective when we post the revised Privacy Policy on the Prince Resorts Hawaii website. By continuing to use our website or our services following these changes means that you accept the revised Privacy Policy.


How to Contact Us

If you have any questions or concerns about our use of your Personal Information, please contact us at [email protected]. We will work with you to understand and process your request. Please note that we may ask you to verify your identity before taking further action on your request.



Prince Waikiki is a dog-friendly hotel and welcomes dogs only (unless a service animal) up to 25 lbs. These procedures are applicable to all areas within the hotel, excluding Restaurants, Pool Deck, Fitness Center, Bars, Banquet Event Areas and the Club Lounge (unless a service animal).


A one-time sanitation fee of $350.00 plus tax will be automatically added to the guest portfolio (not applicable for service animals). This fee is to sanitize the room should other future guests be allergic. Any further damages incurred to the room by the dog are the responsibility of the guest/owner which could incur a penalty cleaning charge (i.e. daily room rates if room is not able to be sold).


Dogs must be supervised at all times. Should a dog be left in the room unattended, the dog must be placed in a kennel by the guest/owner. Housekeeping reserves the right to not enter a guest’s room should a dog be in the room unattended or not placed in a kennel.

  • Guest/Owners must always pick up after their dogs.
  • Dogs must always be on a leash in public places.



It is Prince Resorts’ goal to allow all guests to enjoy themselves without disruption from others. In order to optimize your experience at Prince properties in Hawaii we expect all guests to avoid disruption to others.


If it is Prince Resorts’ opinion or the opinion of any of our hotel managers, your behavior or that of any member of your party causing or is likely to cause distress, danger or annoyance to any of our other guests or any third party or damage to property, we reserve the right to terminate your booking arrangements with us immediately. In the event of such termination our liability to you and/or your party will cease and you and/or your party will be required to leave our premises immediately. We will have no further obligations to you and/or your party. As provided by statute, no refunds for lost accommodation or any other service will be made and we will not pay any expenses or costs incurred as a result.


You and/or your party may also be required to pay for loss and/or damage caused by your actions and we will hold you and each member of your party jointly and individually liable for any damage or losses caused by you or any member of your party.

Full payment for any such damage or losses must be paid directly to the hotel manager or other party prior to departure from the Prince property. If you fail to make payment, you will be responsible for meeting any claims (including legal costs) subsequently made against us as a result of your actions together with all costs we incur in pursuing any claim against you. We cannot be held responsible for the actions or behavior of other guests or individuals who have no connection with your booking arrangements with us.



  • Seibu Prince Global Rewards members can only earn benefits and points when the booking is made through the Seibu Prince Global Rewards website, Seibu Prince Hotels and Resorts central reservations office, or directly with hotel reservations.
  • Banquet and group bookings are not eligible for rewards.
  • Complimentary breakfast buffet for eligible members is redeemable at 100 Sails Restaurant & Bar and only available to registered adult guests. Brunch buffet is not eligible.

Connect With Us @PrinceWaikiki